The unbelievable Machine Company (*um), which has its headquarters in Berlin, is the specialist in big data/data science, cloud services and Internet applications. Founded in 2008, we develop with around hundred employees precise solutions for the individual business challenges of major players such as Deutsche Post, Gebr. Heinemann, myToys.de, Nokia, Deutsche Welle, nugg.ad and Optivo. Our pioneering solutions and services have already won many awards including the Best in Big Data Award of the weekly newspaper "Computerwoche". In 2013 *um was named Cool Vendor by Gartner in the category Information Infrastructure and Big Data as the only European supplier.