Sportsbet deployed MapR to cost-effectively manage surges in demand and handle sensitive transaction data


Sportsbet is an industry-leading digital e-commerce business in the online wagering sector with over two million Australian customers and accounts for approximately 23% of Australia’s online wagering market.

Sportsbet is licensed in the Northern Territory and is wholly owned by Paddy Power Betfair plc, which is publicly listed on both the Ireland and London stock exchanges. Sportsbet employs over 700 people in Australia with offices in Melbourne, Sydney and Darwin.

Sportsbet invests tens of millions of dollars each year developing new and innovative technology and products, and supporting budding new technology staff including program and app designers, analysts, software engineers and data scientists. This investment has led Sportsbet to become the largest online wagering operator in Australia.

For Sportsbet’s Chief Information Officer Simon Noonan, his number one priority is to ensure the company’s core systems perform without a glitch on major sporting event days. Since taking on the role, Noonan has placed an all-in bet on innovation in particular product innovation, while making sure Sportsbet carries the correct weight when it comes to its internal IT infrastructure. The need to cost-effectively manage surges in demand, while simultaneously handling sensitive customer transactions, led the company to adopt a hybrid cloud environment including the MapR Data Platform.

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